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Nowadays, affiliate marketing programs have become more popular for earning money online. There are many reasons for it, the most common reason is that this business provides extensive potential to earn profits with very low-cost and very easy to working startup. Affiliate marketing now plays a vital role in the world of Online marketing. There are various types of programs that affiliates can pick and start making money online.


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1. Ppc (PPC): - Pay-Per-Click is the most popular kind of affiliate marketing model for affiliates with small websites, and probably the easiest way for generating revenue. It's a program in which the affiliate places the hyperlinks of the products from the merchant website in his website. Whenever anyone visits the merchant's website by click the link in the affiliate website, the affiliate gets some commission. Commission is paid on the basis of quantity of visitors click on the affiliate websites. Usually the program does not create much money for affiliates, the amount of commission is small.

2. Pay Per Sale (PPS): - PPS is the most common model within the affiliate marketing scenario today. In this model the advertisers spend the money for commissions on sales of the products. In this kind of model the website owners place an advertisement on their site, if any visitors click on the ad and buy an item the website gains commissions for that sale.

3. Pay Per Performance (PPP): - Pay Per Performance is yet another popular affiliate model within this industry and it is the highest paying model for the affiliates. In this model the merchant only pays the affiliate whenever his referral means the action i.e. the visitors referred actually buys an item from the merchant website or when the visitor becomes a lead. What this means is the merchant earns a lot of money. On the other hand it's most lucrative type for the affiliate, for the commission in Pay Per Performance usually is available in the 15% - 20% of the particular product sales.

4. Pay Per Lead: - Pay Per lead affiliate model is frequently utilized by finance and insurance providers who work on leads for company growth. In this model, affiliates are paid when visitors complete registration forms or similar documents or provide any type of personal information on the merchant website with the efforts from the affiliate.

Internet affiliate marketing models will also be categorized as single-tier, two tier or multi-tier: - In single - tier program, the affiliate pays only for the direct traffic or sales to the merchant website. As well as in the multi - tier affiliate marketing program the affiliate is paid for traffic or sales sent to the merchant site by affiliates he recruited into the programs. With multi - tier affiliate marketing program is similar to two - tier affiliate marketing programs, even though the marketer enjoys commissions from the higher quantity of affiliates in the network.